Evolution under two-photon near-resonance conditions of an adiabatic Gaussian pulse is considered in Rb vapour. Theoretical results show strong self-phase modulation and pulse deformation with increasing distance of propagation and intensity at a fixed detuning. At sufficiently large distances of propagation and/or input intensity pulse deformation is seen to develop into (two-photon) optical shocks. At a higher intensity double shock fronts are predicted to occur. The previously anticipated existence of an upper bound for the output maximum and of the vanishing of the self-phase modulation at the 'interaction time' between the output and the input profiles are shown explicitly to hold for the cases considered. A quasi free-wave like evolution occurs at asymptotically higher intensities.