A Content Analysis of the Journal of Business Communication: Toward a Body of Knowledge
Stead, Bette, Ann; Stead, Bette, Ann, University of Houston
Журнал:
Journal of Business Communication
Дата:
1978
Аннотация:
This study analyzes the first thirteen volumes of this journal to deter mine research trends and methodologies discussed in the articles. Organi zational communication, message effect and meaning, and teaching metho dology were the three most popular topics. The author is also interested in trends in styles of articles, major concerns of authors, and the content of articles as they reveal the professional interests of those in the business communication field.
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