When managers deny employees' requests, employees may evaluate the action as unfair, attribute responsibility to the manager, and engage in negative reactions such as anger and disapproval. Managers can minimize employees' negative reactions through the use of social accounts. This article empirically tests a model of the relationships between social accounts, appraisal of actions (perceptions of fairness and attributions of responsibility), and two reactions to untoward actions (anger and approval). The results suggest that the influence of social accounts on employees' anger and disapproval is mediated by perceived fairness and responsibility.