| Автор | Ceccarelli, Leah |
| Дата выпуска | 1994 |
| dc.description | Critics may fail to appreciate the rhetorical significance of scientific texts that do not fit within the dominant genre of truth‐forming argument. Only by identifying Schrödinger's text as inspirational community‐forming discourse do we come to recognize the rhetorical artistry of his negotiation between two audiences, a negotiation that includes a subtle building of common ground, the application of productive ambiguity at a key point of collision, and a skillful _ reversal of language expectations to relocate audience loyalties. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | A masterpiece in a new genre: The rhetorical negotiation of two audiences in schrödinger's “what is life?” |
| Тип | research-article |
| DOI | 10.1080/10572259409364555 |
| Electronic ISSN | 1542-7625 |
| Print ISSN | 1057-2252 |
| Журнал | Technical Communication Quarterly |
| Том | 3 |
| Первая страница | 7 |
| Последняя страница | 17 |
| Аффилиация | Ceccarelli, Leah; Doctoral candidate at Northwestern University |
| Выпуск | 1 |
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