| Автор | Lesch, William C |
| Автор | Newman, Ramona A. |
| Дата выпуска | 1988 |
| dc.description | No abstract available for this article. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | An Approach to Optimizing Cable Services |
| Тип | research-article |
| DOI | 10.1300/J090v03n03_22 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 3 |
| Первая страница | 267 |
| Последняя страница | 281 |
| Аффилиация | Lesch, William C; Professor, Dept of Marketing, University of North Dakota, Grand Forks, ND, 58202-8366, William.lesch@mail.business.und.edu |
| Аффилиация | Newman, Ramona A.; Department of Marketing, Illinois State University |
| Выпуск | 3-4 |
