| Автор | Hensel, Paul J. |
| Дата выпуска | 1989 |
| dc.description | No abstract available for this article. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | Transferring Product Positioning Strategy to the Professional Services Market Sector |
| Тип | research-article |
| DOI | 10.1300/J090v04n01_04 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 4 |
| Первая страница | 31 |
| Последняя страница | 40 |
| Аффилиация | Hensel, Paul J.; Associate Professor of Marketing, Associate Dean of Graduate Programs, College of Business, University of New Orleans |
| Выпуск | 1 |
