| Автор | Kilbourne, William E |
| Дата выпуска | 1991 |
| dc.description | No abstract available for this article. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | A Two Stage Model for the Evaluation of the Effectiveness of Legal Services Advertising |
| Тип | research-article |
| DOI | 10.1300/J090v06n01_07 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 6 |
| Первая страница | 53 |
| Последняя страница | 67 |
| Аффилиация | Kilbourne, William E; Department of Management and Marketing, Sam Houston State University, Huntsville, TX, 77341 |
| Выпуск | 1 |
