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Автор Hall, Mark C.
Автор Elliott, Kevin M.
Дата выпуска 1993
dc.description The construct of service quality has received considerable attention in the recent professional services marketing literature. Typically, attempts to measure service quality have focused on the gap between expectations and performance perceptions. This note identifies and discusses the various perspectives from which expectations and perceptions of performance can be measured.
Формат application.pdf
Издатель Taylor & Francis Group
Копирайт Copyright Taylor and Francis Group, LLC
Название Expectations and Performance from Whose Perspective
Тип research-article
DOI 10.1300/J090v08n02_04
Print ISSN 0748-4623
Журнал Journal of Professional Services Marketing
Том 8
Первая страница 27
Последняя страница 32
Аффилиация Hall, Mark C.; Associate Professor, Department of Marketing, Mankato State University, Mankato, MN, 56001
Аффилиация Elliott, Kevin M.; Associate Professor, Department of Marketing, Mankato State University, Mankato, MN, 56001
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