| Автор | Qureshi, Salim |
| Автор | Hoppel, Charles |
| Дата выпуска | 1995 |
| dc.description | ABSTRACTAn exploratory study was undertaken to measure undergraduate student attitudes toward computers. A revised version of the Bath County Computer Scale (BCCAS) developed by George Bear, Herbert Richards, and Paul Lancaster was administered to a proportionality sample of 310 undergraduate students whose demographic make-up was very dissimilar to those who had participated in the original BCCAS instrument validation study.A thirty-six item instrument was personally administered to 310 learners pursuing undergraduate studies, yielding a total of 11,160 individual responses. The data so obtained were subjected to several statistical tests of significance such as ANOVA. Through cross-classification numerous tables were generated and analyzed.The findings indicate that demographic variables such as gender, status, GPA average, major, prior computer experience and anticipated future use of computers show significant differences in how Students feel about computers. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | Profiling Computer Predispositions |
| Тип | research-article |
| DOI | 10.1300/J090v12n01_06 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 12 |
| Первая страница | 73 |
| Последняя страница | 83 |
| Аффилиация | Qureshi, Salim; College of Business Administration, Bloomsburg University |
| Аффилиация | Hoppel, Charles; College of Business Administration, Bloomsburg University |
| Выпуск | 1 |
| Библиографическая ссылка | Bear, G. G., Richards, H. C. and Lancaster, P. 1987. “Attitudes Toward Computers: Validation of a Computer Attitude Scale,”. J. Educational Computing Research, Vol 3(2): 207–218. |
| Библиографическая ссылка | Kulik, J. A., Bangert, R. L. and Williams, G. W. 1983. “Effects of Computer-Based Teaching on Secondary School Students,”. Journal of Educational Psychology, 75: 19–26. |
| Библиографическая ссылка | Loyd, B. H. and Gressard, C. 1984a. “Reliability and Factorial Validity of Computer Attitude Scales,”. Educational and Psychological Measurement, 44(Summer): 501–505. |
| Библиографическая ссылка | Loyd, B. H. and Loyd, D. E. 1985. “The Reliability and Validity of an Instrument for the Assessment of Computer Attitudes,”. Educational and Psychological Measurement, 45(Winter): 903–908. |
| Библиографическая ссылка | Qureshi, S. and Hoppel, C. 1993. “Computation of a Critique on a Computer Service,” 400–404. Paper Presented at the Eighth Annual Convention of Atlantic Marketing Association and Published in Atlantic Marketing Association Proceedings VIII |
| Библиографическая ссылка | Wilson, J. H. and Daubek, H. G. 1992. “Computer Attitudes and Marketing Education,”. Journal of Marketing Education, Spring, (80–90) |
