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Автор Predmore, Carolyn E.
Автор Bonnice, Joseph G.
Дата выпуска 1996
dc.description ABSTRACTThis paper compares the ability of two self-report measures of adaptability and their relationship with sales success. Adaptability has been hailed as a critical trait for sales success. The test with the stronger correlation with sales success could be used as a preselection tool in the hiring process for telemarketers. Telemarketing has become an integral part of services marketing and any tool that can help find good telemarketers deserves to be added to the company personnel selection arsenal.
Формат application.pdf
Издатель Taylor & Francis Group
Копирайт Copyright Taylor and Francis Group, LLC
Название Finding Good Telemarketing Sales and Service People
Тип research-article
DOI 10.1300/J090v14n01_11
Print ISSN 0748-4623
Журнал Journal of Professional Services Marketing
Том 14
Первая страница 157
Последняя страница 165
Аффилиация Predmore, Carolyn E.; Manhattan College
Аффилиация Bonnice, Joseph G.; Manhattan College
Выпуск 1
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