Автор |
Predmore, Carolyn E. |
Автор |
Bonnice, Joseph G. |
Дата выпуска |
1996 |
dc.description |
ABSTRACTThis paper compares the ability of two self-report measures of adaptability and their relationship with sales success. Adaptability has been hailed as a critical trait for sales success. The test with the stronger correlation with sales success could be used as a preselection tool in the hiring process for telemarketers. Telemarketing has become an integral part of services marketing and any tool that can help find good telemarketers deserves to be added to the company personnel selection arsenal. |
Формат |
application.pdf |
Издатель |
Taylor & Francis Group |
Копирайт |
Copyright Taylor and Francis Group, LLC |
Название |
Finding Good Telemarketing Sales and Service People |
Тип |
research-article |
DOI |
10.1300/J090v14n01_11 |
Print ISSN |
0748-4623 |
Журнал |
Journal of Professional Services Marketing |
Том |
14 |
Первая страница |
157 |
Последняя страница |
165 |
Аффилиация |
Predmore, Carolyn E.; Manhattan College |
Аффилиация |
Bonnice, Joseph G.; Manhattan College |
Выпуск |
1 |
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