| Автор | Agrawal, Madhu |
| Дата выпуска | 2000 |
| dc.description | ABSTRACTThe purpose of this study was to examine perceptions of community pharmacists in New York City toward serving multicultural customers. The study also examined the effect of demographic factors on cultural sensitivity of pharmacists. A survey instrument was developed consisting of twenty-one attitude questions on a Likert scale. Factor Analysis revealed six dimensions underlying cultural sensitivity in pharmacy practice. A total of 257 pharmacists answered the survey instrument. The data was analyzed using SPSS 7.5 for Windows. In general, the pharmacists appeared to recognize the importance for practicing pharmacists to be sensitive to the needs of ethnic populations. The pharmacists felt that medication compliance, pharmacist-patient relationship, patient satisfaction, patient trust, and ability to understand OTC and prescription product directions would be greater if the pharmacist could speak the language and understand the culture of the customer population. Gender, ethnicity, and language skills were found to affect pharmacist perceptions of need for cultural sensitivity. The results can be useful to educators in preparing future pharmacists for such challenges within the profession. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | Serving Multicultural Patients: Community Pharmacist Perceptions |
| Тип | research-article |
| DOI | 10.1300/J090v20n01_06 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 20 |
| Первая страница | 63 |
| Последняя страница | 80 |
| Аффилиация | Agrawal, Madhu; Department of Pharmacy and Administrative Sciences, College of Pharmacy and Allied Health Professions, St. John's University |
| Выпуск | 1 |
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