Автор |
Mangold, W. Glynn |
Автор |
Berl, Robert |
Автор |
Pol, Louis |
Автор |
Abercrombie, C. L. |
Дата выпуска |
1987 |
dc.description |
No abstract available for this article. |
Формат |
application.pdf |
Издатель |
Taylor & Francis Group |
Копирайт |
Copyright Taylor and Francis Group, LLC |
Название |
An Analysis of Consumer Reliance on Personal and Nonpersonal Sources of Professional Service Information |
Тип |
research-article |
DOI |
10.1300/J090v02n03_03 |
Print ISSN |
0748-4623 |
Журнал |
Journal of Professional Services Marketing |
Том |
2 |
Первая страница |
9 |
Последняя страница |
29 |
Аффилиация |
Mangold, W. Glynn; Assistant Professor of Marketing, Murray State University, Murray, KY, 42071 |
Аффилиация |
Berl, Robert; Associate Professor of Marketing, Memphis State University, Memphis, TN |
Аффилиация |
Pol, Louis; Associate Professor of Marketing, University of Nebraska at Omaha, Omaha, NE |
Аффилиация |
Abercrombie, C. L.; Chairman, Department of Marketing, Memphis State University, Memphis, TN |
Выпуск |
3 |