| Автор | Self, Donald R |
| Автор | McKinney, Roger M |
| Автор | Ingram, Jerry J |
| Автор | Buchanan, W. Wray |
| Дата выпуска | 1987 |
| dc.description | The Evolution of Marketing Thought in Change-Agent Discipline |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | The Evolution of Marketing Thought in Change-Agent Discipline |
| Тип | research-article |
| DOI | 10.1300/J090v02n04_05 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 2 |
| Первая страница | 43 |
| Последняя страница | 58 |
| Аффилиация | Self, Donald R; Auburn University at Montgomery, Montgomery, AL, 36193 |
| Аффилиация | McKinney, Roger M; Auburn University at Montgomery, Montgomery, AL, 36193 |
| Аффилиация | Ingram, Jerry J; Auburn University at Montgomery, Montgomery, AL, 36193 |
| Аффилиация | Buchanan, W. Wray; rnarketing faculty, Kennesaw College |
| Выпуск | 4 |
