| Автор | Teas, R Kenneth |
| Автор | Dorsch, Michael J |
| Автор | McAlexander, James H |
| Дата выпуска | 1989 |
| dc.description | No abstract available for this article. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | Measuring Commercial Bank Customers' Attitudes Toward the Quality of the Financial Services Marketing Relationship |
| Тип | research-article |
| DOI | 10.1300/J090v04n01_09 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 4 |
| Первая страница | 75 |
| Последняя страница | 96 |
| Аффилиация | Teas, R Kenneth; Dept of Marketing, Iowa State University, Ames, IA, 50011 |
| Аффилиация | Dorsch, Michael J; Associate Professor, Dept of Marketing , Clemson University, Clemson, SC, 29634, mdorsch@clemson.edu |
| Аффилиация | McAlexander, James H; Professor of Marketing and Coordinator of the Marketing Program, Oregon State University, Corvallis, OR, 97330 |
| Выпуск | 1 |
