| Автор | Andrus, David M |
| Автор | Ott, Richard |
| Автор | Donnelly, David |
| Дата выпуска | 1990 |
| dc.description | Business client satisfaction with tax services is com- pared at lar e versus small accounting firms. The sample is com- prised of 178 publically traded companies. Several marketing strate- gies are suggested for accounting firms to improve client satisfaction. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | Business Client Satisfaction with Large vs. Small Firm Tax Services |
| Тип | research-article |
| DOI | 10.1300/J090v05n02_04 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 5 |
| Первая страница | 33 |
| Последняя страница | 38 |
| Аффилиация | Andrus, David M; Dept of Marketing, Kansas State University, Manhattan, KS, 66506-0506 |
| Выпуск | 2 |
