Автор |
Hampton, Gerald M. |
Дата выпуска |
1993 |
dc.description |
The emphasis on providing quality service has become an over-riding concern of the 1980s. To date, most of the research has been on ways to classify, conceptualize and measure service quality in for-profit organizations. This paper reports the results of a study on service quality in a professional service, higher education. The report uses the notion of gaps as presented in the Parasuraman, Zeithaml and Berry model of service quality. |
Формат |
application.pdf |
Издатель |
Taylor & Francis Group |
Копирайт |
Copyright Taylor and Francis Group, LLC |
Название |
Gap Analysis of College Student Satisfaction as a Measure of Professional Service Quality |
Тип |
research-article |
DOI |
10.1300/J090v09n01_10 |
Print ISSN |
0748-4623 |
Журнал |
Journal of Professional Services Marketing |
Том |
9 |
Первая страница |
115 |
Последняя страница |
128 |
Аффилиация |
Hampton, Gerald M.; Professor and Head, Marketing and General Business, and College of Business and Administration and Ecnomics , New Mexico State University, Las Cruces, NM, 88003 |
Выпуск |
1 |