| Автор | Patterson, Paul |
| Дата выпуска | 1995 |
| dc.description | A survey of 142 client organizations provided data on the choice criteria used in the final selection of a wide range of management consultancy services. A consultancy's reputation, their experience in the client's industry, and cost (fees) were the most important choice criteria. Significant differences were found between first time (new) and previous clients, and between clients experienced and inexperienced in dealing with management consultants. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | Choice Criteria in Final Selection of a Management Consultancy Service |
| Тип | research-article |
| DOI | 10.1300/J090v11n02_13 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 11 |
| Первая страница | 177 |
| Последняя страница | 187 |
| Аффилиация | Patterson, Paul; Director and Associate Professor, Centre For Services Marketing, Department of Management, University of Wollongong, NSW, Australia |
| Выпуск | 2 |
