| Автор | Weekes, David J. |
| Автор | Scott, Mark E. |
| Автор | Tidwell, Paula M. |
| Дата выпуска | 1996 |
| dc.description | ABSTRACTThis paper builds on recent research into the key attributes clients use as a measure of quality and satisfaction when consuming professional services. It looks at the use of SERVQUAL as means of measuring consumer satisfaction and attempts to isolate the key factors and attributes used by decision makers to determine supplier choice. The results of the study are presented and discussed in respect to what communication action may increase awareness and loyalty in existing and potential buyers. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | Measuring Quality and Client Satisfaction in Professional Business Services |
| Тип | research-article |
| DOI | 10.1300/J090v14n02_03 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 14 |
| Первая страница | 25 |
| Последняя страница | 37 |
| Аффилиация | Weekes, David J.; School of Management, Charles Sturt University |
| Аффилиация | Scott, Mark E.; School of Management, Charles Sturt University |
| Аффилиация | Tidwell, Paula M.; School of Management, Charles Sturt University |
| Выпуск | 2 |
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