Автор |
Allen, Paul W. |
Дата выпуска |
1996 |
dc.description |
ABSTRACTThis manuscript challenges Big Six Tax firms to consider the merits of providing tax services to individuals and small businesses located in small towns. A strategic process that Big Six firms can follow to pursue the potential of small-town tax markets is delineated. Qualitative factors that should temper a decision by a Big Six firm to pursue small-town tax clients are presented. |
Формат |
application.pdf |
Издатель |
Taylor & Francis Group |
Копирайт |
Copyright Taylor and Francis Group, LLC |
Название |
Providing Big Six Tax Services to Small-Town Clients–Why Not? |
Тип |
research-article |
DOI |
10.1300/J090v14n02_09 |
Print ISSN |
0748-4623 |
Журнал |
Journal of Professional Services Marketing |
Том |
14 |
Первая страница |
139 |
Последняя страница |
147 |
Аффилиация |
Allen, Paul W.; Mississippi State University |
Выпуск |
2 |
Библиографическая ссылка |
Chase, Richard B. 1978. “Where Docs the Customer Fit in a Service Operation,”. Harvard Business Review Nov.-Dec, : 137–42. |
Библиографическая ссылка |
Kilborn, Peter. 1979. “Corporate Giants Invade the Residential Market,”. New York Times, 28(February 4) Section 3, IF |
Библиографическая ссылка |
Pride, William M. and Ferrell, O. C. 1987. Marketing, 5th ed Boston: Hough-ton Mifflin Co.. |
Библиографическая ссылка |
Tax Reform Blamed For Complexity and 'Perennial Change. 1990. Journal of Accountancy April, : 25 |
Библиографическая ссылка |
Wal-Mart 'Going for It. 1985. Discount Merchandiser August, : 12 |
Библиографическая ссылка |
“Wal-Mart To Almost Double Sam's in 1986,”. 1986. Discount Merchandiser March, : 1986 |
Библиографическая ссылка |
1984. Wal-Mart Savors Its Record Results. Discount Merchandiser June, : 73–4. |
Библиографическая ссылка |
Wilkinson, Joseph W. 1986. Accounting and Information Systems New York: John Wiley, & Sons.. |