| Автор | Lenell, Wayne |
| Автор | Boissoneau, Robert |
| Дата выпуска | 1998 |
| dc.description | ABSTRACTThe purpose of this paper is to explore how modern pay systems tend to motivate, or demotivate marketing personnel, and to suggest applications of both classical and contemporary theories of compensation systems. |
| Формат | application.pdf |
| Издатель | Taylor & Francis Group |
| Копирайт | Copyright Taylor and Francis Group, LLC |
| Название | Paying Marketing Personnel |
| Тип | research-article |
| DOI | 10.1300/J090v17n01_09 |
| Print ISSN | 0748-4623 |
| Журнал | Journal of Professional Services Marketing |
| Том | 17 |
| Первая страница | 129 |
| Последняя страница | 139 |
| Аффилиация | Lenell, Wayne; <sup>a</sup> Rockford, IL |
| Аффилиация | Boissoneau, Robert; RBI Consulting |
| Выпуск | 1 |
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| Библиографическая ссылка | Lawler, Edward E. 1971. Pay and Organizational Effectiveness: A Psychological View New York: McGraw-Hill, Inc.). |
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