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Автор Egeren, Marsha Van
Автор Trinh, Hanh Q.
Автор O'Connor, Stephen J.
Дата выпуска 2000
dc.description ABSTRACTThis paper explores the interactive relationships among top management team variables, external environmental characteristics, market orientation, and organizational performance. Using a sample of 289 senior managers from 67 service firms, a theoretical model derived from the marketing, organization theory, and strategy literature is tested and refined via a LISREL approach.
Формат application.pdf
Издатель Taylor & Francis Group
Копирайт Copyright Taylor and Francis Group, LLC
Название The Influence of Top Management Team and External Environmental Characteristics on Market Orientation and Performance in Service Firms: A Test and Refinement of a Causal Model
Тип research-article
DOI 10.1300/J090v20n01_02
Print ISSN 0748-4623
Журнал Journal of Professional Services Marketing
Том 20
Первая страница 5
Последняя страница 22
Аффилиация Egeren, Marsha Van; University of Wisconsin-Green Bay
Аффилиация Trinh, Hanh Q.; School of Allied Health Professions, University of Wisconsin-Milwaukee
Аффилиация O'Connor, Stephen J.; School of Business Administration, University of Wisconsin-Milwaukee
Выпуск 1
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